3 Ways to Drive Away Your Facebook Fans

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Your Facebook fan page might garner a lot of fans, but your behavior could drive them away, too. Here’s a list of what NOT to do to your Facebook fans.

1. Talk smack about your peers

There’s nothing more annoying than someone who’s negative all the time. On your Facebook fan page, this could translate into you talking smack about fellow professionals. By comparing yourself and judging yourself better than everybody else, you don’t prove anything to your fans – well, except that you like to point out what other people’s weaknesses are.

If someone in your peer group is giving your profession a bad name, however, speak up. Nevertheless, be civil and objective. Don’t blindly insult people. Give your reasons – and they’d better be good, educated ones.

2. Ignore fans’ questions and comments

Your fans are the ones who help you get to the top. What better way to drive them out of your life than by ignoring them?

You don’t need to respond individually to all questions and comments. You can get the general theme of what people are asking and saying, and then post a status message or reply to a comment. Limit your replies to a few words, and don’t forget to thank your fans for communicating with you!

3. Insult your “haters” or even disagreeing fans

A common illness running rampant through a lot of Facebook fan pages is cursing, insulting, and mockery. Don’t turn your fan page into a cyber-bullying battlefield. If fans start talking smack to each other, ask them to take their quarrel elsewhere. If they still don’t quit, ban them.

If “fans” insult you, don’t insult them back. Ignore them, and thank fans who stand up to defend you. When the insulting turns threatening, that’s when you take action and ban fans.

Allow fans to disagree with your views. Be careful about getting into arguments with them!

Set an example of positivity and goodness on your Facebook page. Even when war erupts on other pages, you’ll want your fan page to be a sanctuary that fans – and you – will love.

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Inez Ponce de leon is a science and risk communication specialist. She holds undergrad and masters degrees in molecular biology. She loves to belly dance. She also loves to write on a wide variety of topics, including dance, culture, brain supplements, genetics, reading a Procera AVH review, movies, sociological theories, and travel.

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16 Responses to “3 Ways to Drive Away Your Facebook Fans”

  1. Adeline says:

    Everyone’s always working hard to build fans. I can’t imagine anyone saying hateful things to fans or insulting them.

  2. I didn’t think so any one want to loose his/her Facebook fans. Its better if you dont have to manage fan page, Hire a social media expert and let him do his task. Hope it will work for you.

  3. Actually this is a guide on what NOT to do :P The title was a bit distracting that’s why i read immediately this post. I was wondering why would someone want to drive away his fans?

  4. I was very encouraged to find this site. I wanted to thank you for this special read. I definitely savored every little bit of it and I have bookmarked you to check out new stuff you post.
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  5. Mohsin Ali says:

    Its very easy to Drive Away people but very difficult to get them.

  6. inez says:

    great points, everyone!

    actually, I’ve come across a lot of fan pages where the “idol” was stand-offish to fans and ignoring them. This article is almost a satire, and I meant it as a Not to Do list for people wanting to build a strong fan base.

    believe you me, there are idols on both FB and twitter who argue with their fans and even insult them when they don’t share the same ideas. being a prominent public figure is so much harder than it looks, and it’s so much harder to maintain a good reputation online. Some idols unwittingly drive fans away even without meaning to, so this article is for them – and lots of us – to be more aware of what mistakes we might be making (or what mistakes we could make if we’re not careful)

    thanks again for reading!

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  9. Mika Castro says:

    Well appreciated post! I learned a lot from this as a am a Facebook addict!

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  13. sajankota says:

    Make your fan page a complete knowledge hub
    When brainstorming how to entice users to join and interact with your brand, the challenge is to come up with ways to encourage them to interact with the page continuously over time and prevent disengagement.
    For brands that have a rich background or require a fair amount of user education, creating a fan page containing valuable resources and information that benefit the user is essential. The goal is to capture users with an initial promotion, and to keep them returning to your page for information even after the promotion is over.

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  15. Actually this is a guide on what NOT to do :P The title was a bit distracting that’s why i read immediately this post.

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